Prism Estate & Builders Two Decades of Distinction
ISLAMABAD · RAWALPINDI · LAHORE · KARACHI — SETTING NEW BENCHMARKS IN SERVICE, TRANSPARENCY & INTEGRITY SINCE 2003
TRUSTED SINCE 2003◆
#1 TOP SELLER◆
23,000+ PLOTS IN KARACHI◆
17,000+ PLOTS IN DHA VALLEY◆
13,500+ PLOTS IN BAHRIA ENCLAVE◆
PRISM ARCADE 1–5◆
PRISM HEIGHTS 24-STORY HUB◆
PRISM TOWN GUJAR KHAN◆
KALLISTO & HUNZA DARBAR HOSPITALITY◆
TRUSTED SINCE 2003◆
#1 TOP SELLER◆
23,000+ PLOTS IN KARACHI◆
17,000+ PLOTS IN DHA VALLEY◆
13,500+ PLOTS IN BAHRIA ENCLAVE◆
PRISM ARCADE 1–5◆
PRISM HEIGHTS 24-STORY HUB◆
PRISM TOWN GUJAR KHAN◆
KALLISTO & HUNZA DARBAR HOSPITALITY◆
01
COMPANY OVERVIEW · OUR LEGACY OF EXCELLENCE
About · Prism Estate & Builders
#1
TOP SELLER
DOMINATING POSITION
DOMINATING POSITION
I
Proven Excellence
With over two decades of proven excellence, Prism Estate & Builders has emerged as one of Pakistan’s most trusted, innovative, and results-oriented real estate firms.
II
Trusted Partner
Our enduring partnerships with iconic developers stand as a testament to our credibility, client-centric approach, and consistent performance.
III
Setting New Benchmarks
Founded with a vision to elevate and professionalize the property landscape of the country, Prism has consistently set new benchmarks in service, transparency, and integrity.
01 / FOUNDATION
With over two decades of proven excellence, Prism Estate & Builders has emerged as one of Pakistan’s most trusted, innovative, and results-oriented real estate firms. Founded with a vision to elevate and professionalize the property landscape of the country, Prism has consistently set new benchmarks in service, transparency, and integrity.
02 / EXPANSION
From our beginnings in Islamabad and Rawalpindi, we have strategically expanded our operations to key metropolitan markets, including Lahore and Karachi, catering to a diverse clientele that ranges from first-time buyers to seasoned investors and corporate developers. Our growth is rooted in deep market knowledge, ethical practices, and a relentless focus on delivering value at every stage of the real estate journey.
03 / ALLIANCES
Over the years, Prism Estate & Builders has proudly held the position of leading sales partner in several of Pakistan’s most prestigious housing developments — most notably within Bahria Town and Defence Housing Authority (DHA) projects. Our enduring partnerships with these iconic developers stand as a testament to our credibility, client-centric approach, and consistent performance.
04 / PHILOSOPHY
At Prism, we don’t just sell properties — we build relationships based on trust, empower clients with reliable market insights, and deliver solutions that stand the test of time.
THE PRISM CREDO · EST. 2003
“At Prism, we don’t just sell properties —
we build relationships based on trust,
empower clients with reliable market insights,
and deliver architectural & investment solutions
that stand the test of time across Pakistan.”
THE VISIONARY & THE REVOLUTIONARY
Masood Ul
Hassan Alvi
CHIEF EXECUTIVE OFFICER · PRISM ESTATE & BUILDERS
M·H·A
20+ YEARS OF VISIONARY LEADERSHIP
ISLAMABAD · RAWALPINDI · LAHORE · KARACHI
Brilliance & Unwavering Commitment
He is a true inspiration to many. His name has become synonymous with brilliance and unwavering commitment. What began as a humble journey of buying and selling has evolved into a remarkable success story — establishing him as one of the most recognized and respected figures in Pakistan’s real estate industry.
Farsighted Vision & Enthusiastic Dedication
Mr. Masood Ul Hassan Alvi’s visionary leadership and unwavering dedication have been the driving force behind Prism’s success. In today’s competitive landscape, the Prism brand has achieved remarkable milestones, consistently launching and delivering projects with excellence under his guidance. Renowned for his expertise in relationship marketing, strategic networking, and sharp business acumen, Mr. Alvi has earned the trust of clients, investors, partners, and real estate professionals alike.
Leading Names in Pakistan’s Development Sector
The professional journey of Masood Ul Hassan Alvi has witnessed remarkable growth over the years. Owing to his decades of dedication, expertise, and unwavering commitment, Masood Ul Hassan Alvi — and his visionary creation, Prism — are now recognized as leading names in Pakistan’s real estate development sector.
As a Real Estate
Marketing Company
Marketing Company
#1 TOP SELLER · DOMINATING & TOP POSITION
Top Sales & Bookings Across Pakistan
Bahria Town
Phase 8 Extension
Bahria Enclave
1 and 2 · Islamabad
DHA Valley
Across Pakistan
METROPOLITAN SALES LEDGER · PROVEN VOLUME
Unmatched National Record
17,000+
Plots in DHA Valley
Across Pakistan
Across Pakistan
11,000+
Plots in Bahria
Enclave 2, ISB
Enclave 2, ISB
2,700+
Plots in Bahria
Enclave 1, ISB
Enclave 1, ISB
1,000+
Plots in Garden City,
Islamabad
Islamabad
26
Plots on Food Street in
Bahria Town Phase 7, ISB
Bahria Town Phase 7, ISB
ISLAMABAD & RAWALPINDI — COMPLETELY SOLD OUT
Complete Deal Sales & Exclusive Sell-Outs
01
100% SOLD OUT
Rafi Block, Bahria Town, RWP
Rafi Block is one of the most prominent and strategically located residential blocks within Bahria Town Phase 8, Rawalpindi. Known for its meticulously planned layout, wide road infrastructure, and close proximity to commercial zones, Rafi Block has emerged as a sought-after destination for both end-users and investors.
02
100% SOLD OUT
Lake View Block, Bahria Town, RWP
Lake View Block is an upscale and scenic residential sector located within Bahria Town Phase 8, Rawalpindi. True to its name, the block offers stunning views of the central lake and lush green surroundings, making it one of the most desirable addresses in the area.
03
100% SOLD OUT
Lake Garden, Bahria Town, RWP
Lake Garden is a serene and well-planned residential enclave located within Bahria Town Phase 8, Rawalpindi. Designed around natural landscaping and green spaces, it offers a peaceful lifestyle with a focus on scenic beauty and modern infrastructure.
04
100% SOLD OUT
Safari Valley, D Block, Bahria Town, RWP
D Block of Safari Valley is one of the most sought-after sectors in Bahria Town Phase 8, known for its ideal location, developed infrastructure, and vibrant community living. Surrounded by wide roads, green spaces, and essential amenities, D Block offers a perfect blend of residential comfort and investment potential.
TWIN CITIES FOOTPRINT
Islamabad & Rawalpindi — Major Contributions
01 Bahria Town, Phase 1 to 6, RWP
02 Bahria Town, Phase 7 to 8 Extension, RWP
03 Overseas Sectors 1 to 7, Bahria Town, RWP
04 P Block, Bahria Town, RWP
05 Midway Commercial, Bahria Town, Phase 8, RWP
06 Marina Commercial, Bahria Town, Phase 4, RWP
07 Bahria Orchard, Bahria Town, Phase 8, RWP
08 Bahria Town, Phase 7, Residential Plots near Globe Chowk, RWP
09 Bahria Town, Phase 2, Special Area, RWP
10 Rose Garden, Bahria Town, RWP
11 Business District North & South, Bahria Town, RWP
12 Angoori Farmhouses, ISB
23,000+
Plots & Units Sold Across
Bahria Town Karachi Precincts
Bahria Town Karachi Precincts
TOP #1
Bookings in Nearly All
Bahria Town Karachi Sectors
Bahria Town Karachi Sectors
100%
Sold-Out Theme Park &
Jinnah Commercial, KHI
Jinnah Commercial, KHI
3 TIERS
Fractional & Full High-Rise
Real Estate Certificates
Real Estate Certificates
EXCLUSIVE & MAJOR SALES PARTNERS
Our Extensive Footprint in Karachi
Karachi, Pakistan’s economic powerhouse, has been a focal point of Prism Estate & Builders’ real estate operations. As one of the most active and result-driven sales partners in Bahria Town Karachi (BTK), Prism has played a strategic and transformative role in shaping the market landscape across residential, commercial, luxury, and high-rise developments.
Starting with the Old BTK Plots that laid the foundation of this massive housing scheme, Prism built early investor confidence and facilitated thousands of transactions. In the commercial sector, we handled high volumes in Midway Commercial, Theme Park Commercial, and Jinnah Commercial — enabling the region’s premier centers for retail, food, and business activity.
INNOVATIVE HIGH-RISE FRACTIONAL & FULL OWNERSHIP
Certificate-Based High-Rise Investments
Successfully introduced and promoted fractional and full ownership models in Pakistan’s real estate sector:
◆ Opel Certificates
◆ Houshang Certificates
◆ Bahria Tariq Tower
RESIDENTIAL & SKYSCRAPER PORTFOLIO · KARACHI
Bahria Icon Tower
Pakistan’s tallest skyscraper and a symbol of innovation and ambition.
Jinnah Avenue Commercial
Prominent commercial boulevard inspired by Dubai’s Sheikh Zayed Road.
Ali Block
One of the most demanded and fast-developing residential blocks in BTK.
Bahria Heights
A flagship vertical living project in Bahria Town Karachi.
Bahria Golf City
Luxury villas and plots centered around a world-class golf course.
Bahria Farmhouses
Ultra-premium lifestyle farmhouses for high-net-worth clients.
Central Park Apartments
Contemporary, centrally-located vertical living community.
Bahria Paradise & Bahria Hills
Upscale expansive plot offerings and elite elevated housing with scenic views.
2,000+
Plots in Educational &
Medical City (EMC), LHR
Medical City (EMC), LHR
1,500+
Plots in Sector F
Residential (5M, 10M, 1K)
Residential (5M, 10M, 1K)
700+
Plots in Bahria Greens
Residential
Residential
250+
Plots in Golf View
Residencia (10M, 1K, 5M Com.)
Residencia (10M, 1K, 5M Com.)
125+
Plots & Commercial Units
in Bahria Phase 4
in Bahria Phase 4
9+
Luxury Houses in Bahria
Meadows (incl. 33 Marla)
Meadows (incl. 33 Marla)
COMMANDING PRESENCE IN LAHORE
Dominance in Lahore’s Expanding Landscape
In Lahore, one of Pakistan’s most vibrant and competitive property markets, Prism Estate & Builders has maintained a commanding presence across residential and commercial developments. From targeted investment advisory to full-scale project marketing and deal closures, our transactions span multiple price brackets and buyer profiles.
COMMERCIAL & OVERSEAS MILESTONES
Key Commercial & High-Yield Sectors
◆ 10 Premium Plots in Overseas A
◆ Sector F 5 Marla Commercial
◆ Civic Center 5 Marla Commercial
◆ Bahria Green 2.5 Marla Commercial
◆ Al Rehmat 5 Marla Commercial
LAHORE — 7 PILLARS OF DOMINANCE
01 · Bahria Orchard, LHR
Top Sales Position across residential and commercial phases.
02 · Educational & Medical City (EMC)
Top Sales (2,000+ plots in 5 & 8 Marla) with institutional access.
03 · Civic Commercial, LHR
Top Bookings in high-footfall retail and dining commercial hubs.
04 · Golf View Residencia (GVR)
Top Bookings across 10 Marla, 1 Kanal residential & 5 Marla commercial.
05 · Sector F, Bahria Town LHR
Top Bookings (1,500+ residential plots & 5 Marla commercial).
06 · Overseas B Extension
Top Bookings in premier overseas residential enclaves.
07 · Bahria Phase 4, LHR
Top Bookings across 100+ residential plots & 25+ 8 Marla commercial corridor units.
02
13,500+ PLOTS ACROSS 17+ SECTORS · CAPITAL TERRITORY
Transforming Bahria Enclave,
Islamabad — Sector by Sector
13.5K+
RESIDENTIAL &
COMMERCIAL PLOTS
COMMERCIAL PLOTS
In the prestigious landscape of Bahria Enclave, Islamabad, Prism Estate & Builders has established itself as a market leader with an extensive footprint in both residential and commercial developments. Beyond simple transactions, we provided On-site guidance · Construction advisory · Resale & investment portfolio management · Legal & document processing services.
SECTOR A
150 Res · 15 Com
One of the most prime and developed sectors; early demand was largely driven by our marketing efforts and end-to-end client servicing.
SECTOR B1
60 Residential
Positioned in a developing zone with scenic surroundings, promoted extensively to both investors and home-builders.
SECTOR B2
40 Residential
A peaceful residential area that became one of our standout mid-tier sales success stories.
SECTOR C
100 Res · 25 Com
Prime developed sector where early demand was catalyzed by our marketing and end-to-end client servicing.
SECTOR C1
30 Residential
A newly developed extension where Prism was among the first to facilitate initial bookings and transfers.
SECTOR C2
65 Residential
With wide streets and a growing population, this sector attracted consistent investor interest.
SECTOR C3
50 Residential
Representing stable mid-size plot sales in an area gaining rapid attention from home-builders.
SECTOR E
15 Residential
Smaller but high-value bespoke transactions in an exclusive niche sector.
SECTOR F
100 Res · 15 Com
One of our most productive zones, marketed as an ideal blend of peaceful living and commercial opportunity.
SECTOR F1
100 Residential
A mirror success of Sector F, showcasing our team’s continued dominance in residential plot sales.
SECTOR G
10 Commercial
Focused commercial outreach helped boost investment in this developing retail corridor.
SECTOR H
25 Commercial
An emerging commercial belt where Prism connected business buyers to growth-ready opportunities.
SECTOR K
25 Residential
Growing interest in this mid-sector zone driven by our investor education and network marketing.
SECTOR L
10 Residential
Exclusive plot sales in a quiet, serene residential pocket of Bahria Enclave.
SECTOR M
70 Residential
A standout performance in a well-positioned residential sector that attracted many end-users.
SECTOR N
10 Commercial
One of the early movers in unlocking and developing Sector N’s commercial business potential.
SECTOR P
25 Residential
A strategic residential zone where Prism helped shape the early investor response.
TOTAL ENCLAVE FOOTPRINT
17+ SECTORS
Over 13,500 residential and commercial plots facilitated with unwavering professionalism, transparency, and after-sale support.
As Commercial
Builders
Builders
03
VERTICAL ARCHITECTURE · COMMERCIAL & LUXURY VILLAS
Construction & Commercial
Development Portfolio
Prism Heights: A New Shopping & Leisure Hub
Prism Heights, Gulberg Greens is a prominent mixed-use, 24-story architectural marvel, offering a modern lifestyle investment opportunity. With retail, office, food court, and upscale residential units, it features strong infrastructure, strategic location, and flexible payment options — redefining the premium experience in a developing Islamabad hub.
01
Shopping Hub
High-end retail, food court, and entertainment.
02
Serene Living
Multi-level setting with excellent visibility & upscale residences.
03
Corporate Splendor
Dense population & strategic location backing.
A bold new interpretation of urban living located in Midway Commercial, Phase VII, Bahria Town Rawalpindi. Conceived by the brightest architectural minds, it captures the dynamism and grand scale of city life while ensconcing residents and businesses at the nexus of culture, enterprise, commerce, and adventure.
A multi-storied commercial-cum-residential complex situated on the Bahria Town Expressway linked with DHA Phase I and adjacent to DHA Business Bay, Bahria River View, and Mini Commercial. Equipped with a sophisticated security system, vast car parking, and uninterrupted electricity.
Ideally located in the heart of the Bahria Town Phase 8 commercial hub, directly in front of the Bahria Town Head Office. Features state-of-the-art architectural elevation and double corridors with parking facilities on both sides.
Multi-storied commercial-cum-residential complex situated in prime Bahria Enclave, Islamabad, engineered with sophisticated security infrastructure, expansive car parking, and uninterrupted power backup.
A landmark commercial complex in Bahria Town Karachi featuring modern architecture, extensive facilities, premier positioning, and strong regional connectivity — ideal for investors and businesses seeking a visible, high-traffic venue.
Set to be a major shopping and leisure hub in Bahria Town Karachi, offering high-end retail, entertainment, and dining in a sleek, multi-level setting with excellent visibility and strong infrastructural support.
A ready-to-live vertical housing option boasting luxury amenities, child-safe courtyards, and integrated lifestyle conveniences — a turnkey home designed for modern families and professionals.
Ready-built luxury villas nestled alongside green parks and golf fairways, equipped with imported fixtures and stylish kitchens. Shares mature infrastructure with Phases 1–6 including underground utilities, broad metaled roads, hospital, cinema, golf, and gated security.
Nestled on elevated terrain with terraced villa rows and scenic hilltop views. Served by the Safari Club (tennis courts, squash, badminton, swimming pool, guest suites, banquet hall, gym), Safari Mall, mosque, parks, and direct access to Bahria Town International Hospital.
As Distinctive
Developers
Developers
SIGNATURE MASTER-PLANNED COMMUNITY · MAIN GT ROAD
Prism Town —
Gujar Khan
A Modern Community by Prism Estate & Builders
Prism Town, located on the main GT Road in Gujar Khan, is a thoughtfully planned residential and commercial project by the trusted name Prism Estate & Builders. Designed for modern living, it offers secure, gated community living with wide roads, underground utilities, and green open spaces.
Backed by a strong reputation and transparent development process, Prism Town promises high livability and excellent investment returns — making it one of the most promising real estate developments in the region.
LOCATION
Main GT Road, Gujar Khan
ZONING
Residential & Commercial
INFRASTRUCTURE
Underground Utilities & Wide Boulevards
ENVIRONMENT
24/7 Gated Security & Lush Green Parks
As Hospitality
Providers
Providers
04
CULINARY DESTINATIONS, EVENT VENUES & MOUNTAIN RETREATS
Hospitality Ventures &
Serene Northern Retreats
Kallisto Restaurant
Bahria Town Islamabad / Rawalpindi
A multi-level restaurant with the best view in Bahria Town. Features breathtaking rock-waterfall architecture inspired by ancient Greek and Egyptian aesthetics, housing 6 separate, uniquely designed dining rooms.
Kallisto Marquee
Rawalpindi
A landmark event venue in a prime, easily accessible location. Features a spacious hall with bespoke interior decor, modern lighting, and concert-grade sound systems tailored for luxury weddings, corporate functions, and exhibitions.
Basti: The Food Street
Bahria Town Phase 4
A vibrant open-air culinary hotspot designed to elevate community dining. Features stylish seating areas, atmospheric lighting, and thoughtfully landscaped walkways creating an inviting ambiance for families and food enthusiasts.
Coffee Planet
Bahria Town
An international-standards coffee shop bringing a sophisticated café experience with a curated menu of premium American-style coffees, artisanal desserts, and light snacks in a clean, stylish setting.
2 DECADES+ OF DISTINCTIONS · TRUSTED SINCE 2003
Initiate a Private Consultation
Prism Estate & Builders is not just a real estate company — it is a symbol of vision, integrity, and progressive growth. Connect with our advisory desk for acquisitions, commercial bookings, or hospitality partnerships.